The NFL Comes to Rio de Janeiro

Few things have grown as fast in Brazil as American football. What was once a niche passion has become a mass phenomenon: today the country counts more than 36 million NFL fans — the league's second-largest market outside the United States, behind only Mexico. And the NFL has taken notice.

A sport that took Brazil by storm

The track record speaks for itself. In 2024, São Paulo hosted the first official NFL game on Brazilian soil — Philadelphia Eagles vs. Green Bay Packers, at Neo Química Arena, sold out and with an atmosphere that surprised even the Americans. In 2025 came the second: Los Angeles Chargers vs. Kansas City Chiefs, on the same stage. Two years, two sold-out crowds, and the certainty that Brazil was never a gamble — it was a market.

The league's answer was a multi-year agreement: at least three games over five years, now with a venue worthy of the moment.

The next chapter is at the Maracanã

On September 27, 2026, at 5:25 p.m., the Dallas Cowboys take on the Baltimore Ravens at the Maracanã — the NFL's debut in Rio de Janeiro and the league's third game in Brazil. On one side, the Cowboys, one of the most valuable brands in all of world sport, with five Super Bowl titles. On the other, Lamar Jackson's Ravens, one of the strongest teams of recent years.

Football's most iconic stadium hosting the greatest spectacle in American football. It's the kind of event that happens only once — the first time.

Grossi is your concierge for the NFL experience

This is where our pride comes in: with VIP access and the connections to open the right doors, Grossi personally oversees the experience of those who want to live the game in Rio exactly as it deserves to be lived. It isn't about having a ticket. It's about having the right ticket, the right accommodations, the right transfers, and someone who takes care of everything before you even realize you needed it.

Premium hospitality, access to exclusive areas, complete weekend logistics, and an entire city ready to welcome you. From your arrival to the final whistle, Grossi designs every detail.

Come three days early, stay three days after

Here is the secret the scoreboard will never tell you: the game lasts a few hours, but Rio is the real prize. Fly in three days before kickoff and stay three days after, and the trip stops being just a football weekend and becomes the story you tell for years. That is the window we plan around.

This is Rio for real, not the postcard. Our team of insiders builds your days around who you actually are. Sunrise over the whole city from a trail few tourists ever find. A boat with no fixed schedule among the islands off the coast. A table at the restaurant that does not take reservations. Samba where the locals actually go. And the quiet luxury of a Rio that opens its doors only when someone on the inside knocks. Golfers, foodies, night owls or families: every itinerary is cut to your profile, with the polish Rio does better than anywhere.

Land, unpack, and let the city reveal itself. By the time the Cowboys and Ravens take the field, Rio already feels like yours. And when the final whistle blows, you are not racing to the airport: you have three more days of the most beautiful city in the world ahead of you.

Planning your trip: the questions we hear most

When and where is the NFL game in Rio de Janeiro?

The Dallas Cowboys face the Baltimore Ravens at the Maracanã in Rio de Janeiro on September 27, 2026, at 5:25 p.m. It is the NFL's first ever game in Rio and the third in Brazil.

How many days should I spend in Rio for the game?

We recommend arriving three days before kickoff and staying three days after. The game is a few hours; Rio is the reason to make the trip. Six days let you experience the city properly, at your own pace, with an itinerary shaped around you.

Can Grossi Group arrange VIP tickets and hospitality?

Yes. We handle VIP access, premium hospitality, hotels, transfers and the full weekend logistics, plus a tailor-made Rio itinerary built around your profile. From arrival to the final whistle, every detail is taken care of.

What is there to do in Rio around the game?

Everything, curated to you: private boat days along the coast, sunrise hikes over the city, the restaurants and nightlife locals actually go to, culture, beaches and more. Our insiders design each day around who you are and how you like to travel.